Mindmatrix

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Download our whitepapers on PRM, channel enablement,
channel partner marketing, sales enablement and more!

LegacyShield

Aligning Your Partner Marketing to the New Buyer's Journey

The new buyer's journey has drastically changed B2B marketing and sales. Partner marketing strategies have to evolve to achieve partner marketing success. Our whitepaper discusses the changed role vendors have to play to help channel partners succeed in the new buyer's journey. Download this case study to learn more.

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whitepapers

Blueprint to Creating
Effective Sales Playbooks

This whitepaper serves as a step-by-step guide to creating effective sales playbooks that your salespeople will actually use!

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whitepapers

The Ultimate Guide to
Enablement of Direct Sales Teams

This whitepaper offers a step-by-step process for direct sales enablement.

  • Why is sales enablement so important?
  • What does direct sales enablement involve?
  • Why is it time to move beyond traditional marketing automation and CRMs?
  • The 12 steps to holistic sales enablement
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whitepapers

The Ultimate Blueprint to
Channel Partner Engagement

You know that partner relationship management is the bedrock of a successful channel sales model. However, sometimes partner relationship management can seem like an icy road where you skid at every step. This whitepaper offers you a blueprint for successful channel partner engagement.

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whitepapers

Better Channel Partner Marketing with
Channel Marketing Automation

Channel Marketing Automation can end the eternal vendor-partner wars over marketing and sales support. Download this whitepaper to learn how.

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whitepapers

Sales & Marketing Asset
Management

Seamless integration of sales and marketing functions has been recognized as a must-have for successful sales enablement. This whitepaper explores another, probably less talked about, yet equally important aspect of sales enablement-sales & marketing asset management.

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whitepapers

Channel Partner Marketing
Concierge Services

Channel partner marketing concierge services are a great mechanism to increase adoption rates of channel marketing programs among channel partners and also boost partner engagement and loyalty levels. Download this whitepaper to learn how you can build a win-win relationship with your channel partners using Channel Marketing Concierge Services.

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whitepapers

Why You Need Channel
Marketing Automation?

This whitepaper explores the marketing challenges faced by companies selling via channel partners and discusses how channel marketing automation can help resolve them.

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whitepapers

7 Steps to Smoother
Channel Management

The channel sales model is a great way to scale up your business. But, that doesn't mean channel sales is easy. It comes with its own set of challenges.

Download this whitepaper to learn more about the 7 steps to smoother channel management.

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whitepapers

Helping Your Sales Teams Sell More
With a Guided Sales Process

A guided sales process is a map, a GPS for your salespeople that takes them to their ultimate goal, lead closure. Download this whitepaper to learn how you can build and sustain a guided sales process for your sales teams helping them sell more.

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whitepapers

9 Must-Haves for
an Excellent Partner Portal

Invest in a partner portal...train your channel partners to use it and you are ready to go....Right? Wrong! Did you know that partner portals often receive step-motherly treatment from channel partners? A partner portal plays a key role in helping you maintain your partner relationships better--ONLY if your channel partners really use them. Download this whitepaper to understand how you can ensure your channel partners actually use your partner portal.

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whitepapers

Strategy and the Sales Process:
Staying Strong on the Basics

If you think investing in a sales enablement tool or a marketing automation software is your answer to keeping your marketing and sales teams happy, then you are wrong and you need to read this!

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whitepapers

Creating a Successful Sales
Onboarding Program

A great sales onboarding program can help your business increase its sales, cut down the turnaround time and support your salespeople as they work to meet their sales goals on time. Learn more about creating a successful sales onboarding program in this whitepaper.

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whitepapers

Partner Enablement Blueprint

The problem with channel sales model is that businesses may have unrealistic expectations. As a result, they are surprised when the results from each new partner are a disappointment. In this whitepaper, we discuss these unrealistic expectations.

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