Co-branded assets to help your channel partners make an impact at the local level. The Bridge partner marketing software is equipped with powerful asset co-branding capabilities to help channel partners leverage your corporate brand and also build their local brand. With the Bridge partner marketing software, your corporate marketing department can create all the sales and marketing materials they need and our platform will automatically customize them to reflect your partner's branding as well.
Co-branding with the Bridge partner marketing software extends across multiple marketing and sales touchpoints including
The Bridge partner marketing software allows channel partners to add their logos to the corporate videos and also personalize the intro and outro of videos, thus supporting video co-branding.
With our co-branding tools, you can easily provide your partners with co-branded assets and stop worrying about them damaging your brand elements and messaging inadvertently in an effort to co-brand your materials.
From the partner's perspective, they are better positioned to leverage the power of your brand, without diluting their own position.
Make the most of your sales and marketing webinars with the Bridge partner marketing software
Webinars are a great way to attract leads. The Bridge partner marketing software makes your webinars drive even greater lead generation. When your corporate marketing team conducts a webinar, how do you tell your prospects about it? Does the email invitation go out from your corporate marketing team? Or perhaps your salespeople or channel partners forward your emails to their leads. What if you could promote your webinars at local, channel partner levels? Bridge's webinar syndication tool makes this a reality.
With the Bridge partner marketing software, you can build powerful landing pages and email campaigns promoting your webinars, customize them for your channel partners/sales teams and send them to your prospects on behalf of your channel partners and salespeople.
The Bridge partner marketing software takes care of the leads upon registration by automatically routing them to the right channel partner/salespeople based on predefined rules. The Bridge partner marketing software also synchronizes your contacts between the two platforms in real time, so they can target the webinar registrants in other marketing/sales campaigns without having to import their contact information from the webinar platform.
Next-level personalization capabilities allow partners to personalize the introductory and end segments of videos created at the corporate level.
Examples include adding a partner logo and contact information, thereby highlighting the partner brand.
Content syndication via Bridge: Deliver marketing messages created at the corporate level, co-branded & personalized for the local audience.
The Bridge partner marketing software offers content syndication of sales and marketing assets to third-party sites and partner portals for use at the local level. Our powerful content syndication feature helps you enable your franchisees and channel partners to engage in local marketing effectively. As a vendor, you get the ability to share and personalize all content types (web pages, micro-sites, blogs, landing pages) with partners. Bridge's content syndication tools offer access to powerful web content authoring tools for both vendors and partners. The content you create can be easily updated and personalized for your partner and audience using a simple code.
Through our content syndication module, you can
The Bridge partner marketing software gives you an interface to create everything channel partners need from your corporate offices. You can create customized email campaigns, social media campaigns, landing pages, advertising campaigns and sales materials right from the Bridge partner marketing software interface and automatically customize those assets for each of your channel partners, helping them engage in local marketing effectively--all while you still retain control over your brand and messaging.
You can take this a step further with our "on-behalf-of" functionality that allows you to run campaigns and send out emails on behalf of your local channels. This means you leverage the capabilities of your internal marketing team while driving leads for your channel partners.
The 'on-behalf' module of Bridge partner marketing software allows your corporate marketing team to send emails on behalf of the channel partners, thus allowing you to help your partners build their local brand and successfully market and sell your products at the local level. This means you leverage the capabilities of your internal marketing team while driving leads for your channel partners.