
Improved Partner Engagement
Mindmatrix drives greater partner engagement by offering you a range of tools that help not only boost partner engagement, but also measure it. With Mindmatrix, partner engagement will no longer be a vague concept, but a tangible piece of the puzzle. Mindmatrix increases partner visibility, allowing you to manage leads and opportunities to better plan and address partner success. Through the use of co-branded assets, MDF management, and partner engagement services, including partner marketing and sales concierge, Mindmatrix helps your partners market and sell your brand better, while in-turn, keeping them engaged with you and your brand.
How It Works?
Training and
OnboardingBusiness
PlanningPartner
PortalPartner
Marketing Tools

Support Different Sales Models Efficiently
With 20+ years in the industry, Mindmatrix is the only provider in the market that offers a single platform for end-to-end enablement of direct sales and channel partners in one platform. This helps you cut total cost of ownership by 16x while providing you with a single platform from prospecting to closure.
Engage in centralized local marketing
Mindmatrix gives you an interface to create everything your channel partners and sales reps need from your corporate offices. You can create customized email campaigns, landing pages, advertising campaigns and sales materials right from the Mindmatrix interface and automatically customize those assets for each of your sales networks.
How It Works?
Asset
PersonalizationContent
SyndicationOn-Behalf
Marketing

100% Visibility
Mindmatrix gives you 100% into your channel and sales pipeline and also your channel partner activities. Mindmatrix offers detailed reporting and analytics tools that offer you in-depth views of
- Opportunities and sales pipeline: One glance is all it will take with Mindmatrix to understand how your sales and channel pipeline is doing. Know the status of your pipeline at any given time and get detailed sales reports on varied sales metrics, such as-performance of channel partners, deals won, opportunities lost, sales cycle duration, most popular product/service, etc.
- Partner engagement metrics: Learn how engaged your channel partners are with their leads as well as with your brand. Find out what sales campaigns they deployed, how many leads they reached out to, how and what were the results. Know if they attended the latest training webinar or took the last certification test or downloaded the most recent sales handbook that you released for them.
- Channel partner performance: Figure out how your channel partners are doing. Get detailed reports that help you quantify their performance. See what each of them is doing right or wrong and understand what your top performers are doing differently. Use this data for corrective measures, partner coaching or to add to your channel management best practices.
- Lead activities across the board: Mindmatrix gives you a 360-degree view of your leads so you know exactly how engaged they are with your brand and where they stand in the sales cycle.
How It Works?
360-Degree
Lead ViewReporting
and AnalyticsAsset Feedback
and Rating SystemOpportunity
Management

Scalability
Mindmatrix helps you scale up your partner network while being able to support them effectively and efficiently. Mindmatrix makes it easy for you to manage partner onboarding and training, channel communications, MDF, etc., with limited resources, so you don’t have to worry about supporting your growing partner network.
Easy Lead generation
Mindmatrix allows you to generate leads for your channel partners quickly and painlessly. With Mindmatrix you can create and run a national digital advertising campaign with complete brand control, on behalf of local sales networks and drive the campaign leads directly to your local sales networks. The result is a centrally managed ad campaign that directs prospects to your channel partners and sales teams for purchase or follow-up.
How It Works?
Training
and OnboardingMDF
ManagementDeal
RegistrationContent
Syndication

Better Brand and Content Integrity Management
Mindmatrix offers tools for version, brand & messaging control to manage your brand consistently across multiple marketing and sales channels. Template-based, permission-driven approach to collateral creation ensures greater brand and messaging consistency and maintains content integrity.
How It Works?
Template-Based
Asset CreationRole-Based
Asset AccessAsset Approval
and ExpiryContent
Syndication
Elimination of Content Silos
Mindmatrix eliminates duplication of marketing efforts, and gives your organization "One Voice" as content and messaging is not in silos anymore and is lined up with the buyer’s position in the sales cycle - ensuring the right content reaches the salesperson, at the right time.