Our Solutions

msp advantage program

MSP Advantage
Program

The most comprehensive sales and marketing program for Managed Service Providers

MSP Advantage Program

Are you a managed services provider (MSP) trying to serve your client AND grow your business at the same time? Most MSPs are too busy working in their business to work ON it. If this sounds like you, you should check out our MSP Advantage Program. The most comprehensive sales and marketing program in the industry today, the MSP Advantage Program offers everything that busy MSPs like you need to market and sell effectively.

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  • Pre-Packaged Personalized Content

  • Multi-Touch Marketing Automation

  • Sales Enablement

  • Bi-directional PSA/CRM Integration

  • Guided Selling

  • Concierge Services

Salesforce PRM/Sales Cloud Integration

Salesforce PRM/Sales
Cloud Integration

Amplify Salesforce PRM with Partner Marketing Add-ons from Bridge

Salesforce PRM/Sales Cloud Integration

Amplify Salesforce PRM with Partner Marketing Add-ons from Bridge

Access powerful channel and sales enablement tools such as playbooks, training and certification, asset management, lead, sales and partner reporting and much more, from your Salesforce Community Portal. Compatible with Lightning Bolt.

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Learning Management System

Learning Management
System (LMS)

Powerful learning management system for effective partner learning, training and certification

Learning Management System (LMS)

Powerful learning management system for effective partner learning, training and certification. Bridge allows companies to create learning curricula, course catalogs and similar training and educational coursework within the platform to share with their sales teams and channel partners. Bridge also allows you to set up live classrooms or instructor-led virtual training sessions.

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  • Training & Certification

  • Webinars

  • Videos

  • Course Catalogs

Solution center & marketplace

Solution Center &
Marketplace

Helping partners to create custom solution sets using multi-vendor offerings.

Solution Center & Marketplace

The Bridge PRM software smart solution center makes it easy for partners to create custom solution sets using multi-vendor offerings. This allows partners to create solutions of their choice by mixing and matching different offerings from multiple vendors. The Bridge PRM software acts like a marketplace, collating solutions from different vendors. This lets every solution provider build powerful solutions for their customers. Imagine creating custom solution sets or choosing from a wide range of pre-bundled solution sets made available to you in the Bridge PRM software marketplace. The Bridge PRM software solution center has been successfully deployed by some of the world's leading technology companies, including Lenovo and Acronis.

Solution locator & multi-vendor solutions hub

Our solution locator module facilitates peer-to-peer, multi-vendor relationships. Using our solution locator, your partners can also reach out to multiple vendor-partners and collaborate with them to help a prospect find the complete solution. By allowing your partners to leverage your extensive partner network, our solution locator facilitates easy solution selling.

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PRM software, PRM, solution centre and marketplace
Business process Automation

Business Process
Automation

Save time and money by automating even the most complex business processes to perfection

Business Process Automation

Save time and money by automating even the most complex business processes to perfection! Bridge has rich business process automation capabilities that allow you to streamline your sales, marketing and partner management processes.

People-dependent business processes are often cumbersome, time-consuming and inconsistent. Such processes break when the people responsible for them make a mistake or are unavailable. With Bridge in the picture, you can eliminate all of these challenges and adopt a streamlined process-based approach. Bridge brings scalability, consistency, efficiency, accuracy and reliability to your business processes through automation. Plus, you free up your resources to focus on more value-adding projects, instead of the mundane tasks, thus helping them achieve better levels of professional satisfaction.

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Some of the processes you can automate include-

  • Commission payout

  • Invoicing and sales reimbursements

  • Partner training, onboarding and certification

  • MDF management

  • Contract signing

  • Product/service configuration, proposal and quote generation (CPQ)

  • End-to-end partner marketing and sales support activities

  • Lead management

  • Content management

Partner portal

Partner
Portal

Intelligent, intuitive partner portal for improving partner performance and engagement

Partner Portal

Bridge offers the most comprehensive partner portal in the industry and covers every element of partner relationship management, partner sales enablement and partner marketing. What truly sets our partner portal apart from others is the fact that it seamlessly integrates partner sales and marketing enablement tools into the portal.

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  • Integrates seamlessly with 3rd party applications such as ERP, ticketing systems and various CRMs

  • Single sign-on partner portal

  • Drive greater adoption by integrating sales and marketing tools with the partner environment.

  • Customized to suit your corporate branding in terms of look, feel and design

  • Guided Selling

  • Concierge Services

Multivendor Content Management

Multi-vendor content
management

Help partners access sales and marketing content related to various products/services; offered by different vendors

Multi-vendor content management

The Bridge partner marketing software has strong multi-vendor content management capabilities. The multi-vendor content management module supports our marketplace and solution center effectively by allowing channel partners to access sales and marketing content related to various products/services; offered by different vendors. This allows the partners to generate personalized content for each solution bundle they create, making their marketing and sales efforts more effective. Partners can also share their content and solutions with other partners in their network.

Vendors still retain control over how their content is used and have full visibility of content usage by partners across their channel ecosystem. As a vendor, this also helps you understand which other vendor's offerings support yours and opens up new avenues for partnership and business growth.

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  • Templatized assets

  • Personalization

  • Asset reporting

  • Asset management

Guided Sales Solutions

Guided sales
solutions

Make selling fun, easy and repeatable through a guided sales process

Guided sales solutions

Make selling fun, easy and repeatable through a guided sales process that deploys integrated playbooks, powerful CPQ engine and automated proposal generation for effective selling , and marketing of products and services.

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  • Playbooks

  • Asset recommendations

  • CPQ engine

  • Proposal generation

  • E-contract signing

Easy co-selling & co-marketing solutions

Easy co-selling &
co-marketing solutions

Help your partners leverage your brand and messaging to sell your products and services more effectively!

Easy co-selling & co-marketing solutions

Help your partners leverage your brand and messaging to sell your products and services more effectively! Bridge supports easy co--branding of content and assets to allow companies to help their partners market and sell better at local levels.

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  • Co-branding

  • To, through, with, for-partner marketing

  • On-behalf marketing

  • Content syndication

  • TCMA

Ecosystem Enablement

Ecosystem
Enablement

Enable the various elements of your sales and marketing ecosystem effectively

Ecosystem Enablement

Ecosystem enablement plays a critical role in the success of B2B marketing and sales. Having great marketing and sales teams or a powerful partner network alone is not enough. Organizations need to ensure their entire business ecosystem is tightly coordinated and connected with each process and subprocess−optimized and streamlined−so nothing slips through the cracks.

Bridge makes the ecosystem enablement process easy by creating a conducive environment for collaboration that promotes transparency, alignment and communication among the various players in your sales ecosystem.

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  • Workflows

  • Aligning sales and marketing

  • Integrations

  • Buyer's journey mapping

  • Reporting

  • Real time alerts and notifications

End-to-end lead management

End-to-end lead
management

Manage your leads effectively throughout the sales cycle, at every stage of the buyer's journey

End-to-end lead management

Lead management is the process of capturing leads, tracking their activities and behavior, and educating, qualifying and engaging them until they are converted into loyal customers. The Bridge platform offers end-to-end effective lead management capabilities.

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  • Landing pages

  • Email marketing

  • Lead nurturing

  • Lead routing

  • 360-degree lead view

  • Real-time lead alerts

Complete referral program automation

Complete referral program automation

End-to-end Referral Partner Automation: From lead generation to commission payout

Complete referral program automation: Lead generation to commission payout

The Bridge PRM software helps you automate and scale your partner program efficiently. Bridge ensures that every step of your partner program is automated to perform like clockwork. Bridge offers companies a truly end-to-end program automation solution.

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  • Lead Generation

  • Partner Recruitment

  • Partner training & On-boarding

  • Configure Price Quote (CPQ)

  • Commission Payout

  • Unified Dashboards for Leads, Opportunities, Commission, Orders, & Invoices

  • Co-branded or White-labeled Content

Co-innovation Management

Co-innovation
management

Bridge supports co-innovation robustly through various mechanisms such as the marketplace, solution center and multi-vendor content management features.

Co-innovation management

The Bridge PRM software supports co-innovation robustly through various mechanisms such as the marketplace, solution center and multi-vendor content management features. By allowing partners to bundle various offerings from multiple vendors and selling them in the Bridge Marketplace, the Bridge PRM software allows partners to build innovative solutions for the end-consumer. At the same time, such solutions can be shared across the partner ecosystem making them more popular.

Vendors, on the other hand, have full visibility of solution bundles created by their partners and the response such solution sets received from the end consumer. This allows vendors to identify co-innovation and partnership opportunities with other vendors who supplement their products or services.

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Influencer Management

Influencer
management

Effective influencer marketing management through powerful, yet, easy-to-use, social media marketing tools

Influencer management

The Bridge partner marketing software supports effective influencer marketing management through its powerful, yet, easy-to-use, social media marketing tools. Vendors can give influencers access to their social posts and even program the platform to post on their behalf. Influencers can access product videos created by vendors and personalize them with their own intro and outros for a more authentic feel as they share them on social media platforms.

Furthermore, leads generated via influencer marketing can be easily tracked at the vendor and influencer-level to determine the ROI of the relationship. Using the Bridge partner marketing software, vendors can automate various aspects of influencer program management including discount code generation and commission payouts.

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Vendor Services

Vendor
Services

Concierge services for vendors to maximize their ROI from Bridge

Vendor Services

We help vendors enable their channel ecosystem, track and measure partner performance and drive partner engagement effectively. We work with you and your partners like an extension of your organization, thus helping you scale as your channel ecosystem grows.

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Concierge Services

Partner Concierge
Services

Help your partners sell more, faster

Partner Concierge Services

The Partner Concierge is a dedicated team of sales & marketing specialists focused on providing your channel ecosystem the tools and guidance to use Bridge Partner Marketing platform to execute successful sales and marketing initiatives. We serve as product experts and marketing consultants to our clients and their partners.

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