Bridge marketing automation software makes it easier for your sales teams to match steps with the modern buyer by aligning your sales and marketing initiatives to the buyer's journey effectively. With Bridge you can enhance and control your company brand and messaging across all sales and marketing channels and support your sales ecosystems effectively without overstretching yourself or the marketing budget.
Leverage the Bridge platform's powerful marketing automation features to automate your marketing process across different stages of the buyer's journey and manage your entire marketing funnel with ease.
100% visibility of the lead-to-revenue journey, campaign performance and asset usage
Better brand & content integrity management with tools for version, brand & messaging control
Elimination of content silos ensures there's no duplication of marketing efforts, and gives your organization "One Voice" that is lined up with the buyer's position in the sales cycle
Scalability, as your marketing team can support a growing sales team effectively with automation
The marketing team gets more creative time as mundane, yet important tasks such as sending follow-up emails, making social media updates our routing of leads to salespeople are automated
Improved lead management as marketing can see where each lead is in the sales cycle, automatically nurture those who are not ready to meet sales, while automatically pushing the ones hot enough to be contacted, to sales