Sales enablement in the truest sense entails answering the three key questions that salespeople struggle with-- "What to say to prospects, when to say it and how to say it?" Mindmatrix sales enablement platform helps you answer these questions and more with its playbooks feature.
Our Sales enablement platform allows you to create sales playbooks and share them with your sales users—direct salesforce or channel partners, in a single click. By mapping the sales and marketing assets to relevant stages of the buyer’s journey, Mindmatrix’s sales playbooks will help your corporate marketing teams provide your sales teams and channel partners with the right assets for each stage of the sales cycle.
Mindmatrix playbooks act like a GPS, providing the clear directions that salespeople, channel partners and independent reps need to reach their ultimate destination—closing a lead.
Our sales enablement playbooks are unique in the sense that they allow companies to create internal and external playbooks. Internal playbooks can be used by companies for internal sales training and onboarding processes and also for engagement, training and certification of independent reps and channel partners. The playbooks, whether internal or external can be accessed via mobile, thus making it easy for salespeople and channel partners to connect with their prospects with the right message at any time.
Mindmatrix’s sales enablement playbooks are flexible and dynamic, allowing users to add any marketing or sales asset to it including PDFs, presentations, web assets, social media marketing messages including personalized LinkedIn messages, videos or infographics and lead nurturing programs, to name a few.
The sales playbook module is tightly integrated with the sales enablement platform's personalization and analytics module thus ensuring that every asset that is a part of the playbook is personalized to suit buyer behavior and attributes and its performance is tracked.