The MSP-IT Advantage Program: A complete MSP-IT marketing and sales solution from Mindmatrix
Lead generation, lead nurturing, brand development, sales and marketing content–all pre-packaged...it's MSP-IT marketing and sales enablement in a box!
Our MSP-IT Advantage Program is the The most comprehensive IT & MSP marketing and sales program in the marketplace. It offers a 5-step, integrated approach to MSP-IT sales and marketing so you have everything you need to take your MSP/IT business to the next level.
Specially designed for Managed service providers (MSPs), Value added resellers (VARs), Independent Software Vendors (ISVs), Integrators and IT consultants, the MSP-IT Advantage Program offers:
Mindmatrix offers excellent lead generation tools across multiple marketing media. You can build search engine optimized, mobile compatible, responsive landing pages to attract qualified leads or engage in timely, automated email marketing and social media campaigns that work to keep your brand on top of your prospect’s minds.
Social media automation
Mindmatrix provides you with powerful social media marketing, selling, and lead generation tools that you can use to build your social brand and engage prospects earlier in the buying journey.
Get powerful email marketing tools that help you build amazing email campaigns that work to keep your brand on top of your
prospect’s mind even when you are busy with other tasks. With Mindmatrix you can automatically personalize your emails, schedule well-timed email campaigns in the form of email drips, track email
performance and get alerts when your recipients respond to them.
Nurturing leads with Mindmatrix is an easy and visual experience. Marketing can create nurturing drips in 3 simple steps and run the lead nurturing campaigns on behalf of the salespeople.
360° Prospect Analytics
Mindmatrix provides your salespeople with a 360-degree view of their prospects. It tracks and studies lead behavior across various touch points including landing pages, social media, websites and other interactions that give you a complete prospect profile that IDs prospect behavior—which sales email was opened, which link was clicked and what whitepaper was downloaded.This insight into lead activity helps your salespeople, reps, and partners approach their leads better and sell faster.
Alerts and notifications
Mindmatrix generates alerts via SMS and emails for your salespeople, helping them take the right action on time. It can be about a lead that’s just turned hot or a reminder for them to do a certain task. All you need to do is specify the conditions in the platform and it will automatically send alerts to the salesperson concerned.
CRM / PSA Integration
Mindmatrix integrates with 15+ CRMs to make the CRM a single point of usage for sales across collateral, playbooks, contacts, campaigns and operations, we virtually eliminate any need to switch between the two platforms.
Mindmatrix serves as a single storage repository for all your sales and marketing assets, tracks asset performance and usage, offers mobile access to assets, helps you maintain brand and messaging integrity and meet compliance regulations.
Mobile asset access
Mindmatrix is equipped with iPhone and Android apps that provide you anytime access to your assets. even when you are on the move. Whether it’s an email, a sales playbook or a brochure, with the Mindmatrix app it is only a tap away!
With Mindmatrix you can personalize every bit of your marketing/sales communication. Sales presentations (PPTs), emails, sales brochures, and even web marketing materials like landing pages and websites can be customized for each prospect to allow a high level of personalized marketing and sales.
Mindmatrix supports electronic document and contract signing so your customers can electronically sign contracts and agreements. E-contract signing is also supported in the app version so your deals can be formalized anytime, anywhere.
Chrome & Outlook Plugin
Mindmatrix integrates with Chrome and Outlook so your salespeople can synchronize email contacts, group contacts, new recipients and tasks with the Mindmatrix account. They can also access all Mindmatrix email templates and smart contact lists right from their email account and track the response to the emails sent from Outlook or Gmail accounts and generate reports on their effectiveness.
Mindmatrix allows you to create channel sales playbooks and share them with your channel partners in a single click. By mapping the sales and marketing assets to relevant stages of the buyer’s journey, you ensure your channel partners use the right assets at each stage of the sales cycle.
Website Design + Development and Hosting
We design IT & MSP websites that are professional, attractive, easy to navigate, informative and interesting. We offer ongoing maintenance and support services for the websites we create, ensuring minimal downtime and security concerns for you. Plus, we offer monthly directory submissions and SEO analysis to ensure your website stays on top of web search results.
Think brand management is only for the big guys? Think again. Our MSP Advantage Program brings you a host of brand management tools that help you build your local brand and safeguard it from distortion.
Sales and Marketing concierge services
Running a business requires keeping true to the positioning of your products and services, but it also involves many secondary competencies that can distract and dilute your focus.Trying to do everything in-house can divert you from your core competency--managing your client’s IT infrastructure. Mindmatrix offers MSP sales and marketing concierge services that can help your business function most effectively.
When you sign up for the MSP/IT Advantage Program, you get monthly sales and marketing coaching and assistance, so that your MSP/IT Advantage Program implementation stays on track. Our staff will work with you and your team to implement the software, manage campaigns, interpret results and provide valuable feedback.