01.20.04

MindMatrix Launches Vision 3.0 for Innovative Real Estate Sales and Marketing

Property Owners and Brokers can enhance their marketing strategies with a single software package

Pittsburgh - January 20, 2004 - MindMatrix, a leading provider of sales and marketing software tools, announces Vision 3.0, a new class of software that streamlines a real estate company's existing marketing material and generates new dynamic marketing techniques. Companies can leverage previously developed marketing materials, use the tool to build comprehensive presentations for special properties and projects, track results of marketing efforts, and qualify sales leads in real time. Sales and marketing tools can now be found all in one box, simplifying a company's marketing strategy.

With Vision 3.0, software technology can turn a real estate company website into a marketing machine. While flashy web design will attract potential buyers, Vision 3.0 goes even further to allow owners and brokers to track the activity of their prospects. Through detailed activity reports, users can follow who has opened emails and who has visited the website. With that information owners can spend their resources more efficiently targeting a specific audience.
Beyond the advanced marketing capabilities, Vision 3.0 provides owners and brokers with a unified platform to simplify their information communication needs. Operating on the principle that information should be entered once, Vision 3.0 contains features allowing users to import their contacts from CRM packages, update their own property information, and update user defined listing services and business publications automatically.

"The key challenge in the industry is to effectively communicate and track marketing information to prospective buyers," said Harbinder Khera, CEO of MindMatrix. Vision 3.0 meets this challenge by saving customer's time while increasing profitability and productivity for property owners and brokers.

About MindMatrix
MindMatrix Inc is a leading provider of innovative sales and marketing software for residential & commercial real estate and for the Information Technology industry. This software creates high impact interactive marketing materials, updates and organizes information, and effectively communicates and tracks marketing information to prospects - improving productivity and marketing efficiency. MindMatrix customers include premier real estate developers, REITs, brokers, trade associations, IT service providers, and manufacturing companies. For more information about the company and its products, visit www.mindmatrix.net

Contact:

Harbinder Khera
(412) 683-0222 x1041
khera@mindmatrix.net
MindMatrix, Inc
5001 Baum Blvd, Suite 660
Pittsburgh, PA

 
© 2004 MindMatrix, Inc.